Ecommerce Analytics & Segmentation for Shopify | Segments

Make more money
from your customer data

Segments helps you increase repeat revenue with prebuilt segmentation and actionable insights

Did you know the top 5% of customers spend 10x more on average? Don't neglect your most valuable customers! Get instant access to 30+ automated customer segments and increase retention, AOV, and lifetime value.

Actionable insights & reports

Unlock your data to know when & what customers are buying. Take action with timely recommendations to increase repeat sales & order value.

Segment customers in 1-click

Get 30+ prebuilt customer segments like Most likely to churn and Top spenders instantly. Build campaigns by segment to increase conversions.

Sync across marketing channels

Sync segments across email, Facebook, and Google to build targeted campaigns. Lower CAC with custom audiences built from the best customers.

Rated 5-stars by our customers 😍

[Segments] is a game-changer for us. We're able to gain a birds-eye view on all of our cohorts--thanks to Segment's ability to blend data from order, product, and customer tables altogether. Easy navigation, actionable. Highly recommend

Ikonick
Feb. 12, 2020

Segments is a must-have app for better understanding your customers. Love the Klaviyo integration. Great support from John and the team as well!

The Cereal School
Feb. 11, 2020

Try Segments for your store today

Agency managing multiple stores? We've got you covered.

Stores with the most success on Segments

100+ orders per month

6+ months of order history

10,000+ total customers

50+ product SKUs

Easy Integrations

Shopify
Shopify
Klaviyo
Klaviyo
Mailchimp
Mailchimp
ActiveCampaign
ActiveCampaign
Facebook Audience
Facebook Audience

Features

Lifecycle grid

Lifecycle grid

See how many customers are active, at-risk or churned. Optimize marketing ROI by targeting customers with the most potential.

Executive summary

Executive summary

Moinitor your business at a glance, with 14+ metrics such as AOV, ARPU, Repeat customers %, and Churn.

Automated segments

Prebuilt segmentation

Access 30+ customer segments from our automated logic including RFM, Top spenders, Most likely to churn, and Discount customers. Build your own with custom definitions

Customer cohorts

Customer cohorts

Follow each cohort of new customers from their first purchase to month 12. Review /60/90/180 day revenue and identify 1st order dropoff rate.

Email ROI

Email ROI

Analyze email campaign performance including open rate, click rate, conversions, and revenue for 7-day and 30-day periods

Product combos

Product combos

Discover commonly purchased product combos for upsell and cross-sell opportunities

See Segments in action

👉Schedule a personal walkthrough
👉Watch the tutorials

Enterprise-grade analytics and segmentation.

Start with a 14-day trial and continue with whichever plan fits your needs.